- health information previously available only to professionals, made widely available to consumers
- health risk assessments with personalized feedback
- online appointment requests
- online prescription refills
- online appointments booked in real time
- select a physician online
- apply online for coverage
- email my doctor
- secure messaging with my doctor
- view my medical record
- A better user experience
- Broader reach
1. Better user experience
We need to take all the capabilities we've already implemented, and make them...
- easier to use
- more integrated
- better adapted to real-life scenarios and tasks of our users
Over 3 million Kaiser members use the powerful tools we've provided. That's not nearly enough. In addition to increasing the number of web-using Kaiser members who use this stuff, we need to expand these tools to...
- people who are traditionally underserved by the healthcare system
- people who don't have easy access to PCs with broadband connections
- people whose physicians aren't currently part of an integrated group practice
Not only can mobile devices support much better experiences, it's getting clearer all the time that they can help us extend these services to people who are traditionally left behind by the latest technology. If we do it wrong, our mobile efforts will just exacerbate the already shameful chasm between the haves and have-nots. But if we do it right, and I think we can, we can use mobile technologies as a powerful tool in shrinking that gap.